Available Courses
Turning Your Skills into a Trades Business
$1000
(Business Lesson #1 – Training courses are tax deductible for self-employed, so your net cost is less than $1k)
(Payment plans are available after clicking SELECT below.)
Plus purchase or rental of print or ebook textbook – Small Business Management: Creating a Sustainable Competitive Advantage Eighth Edition, by T. S. Hatten via:
Starting Point - Technical Mastery of the Trade
- Core Skills of the Trade
- Apply Industry Safety Standards
- Understand Materials, Tools, and Technology Updates
- Perform Quality Control
Pre-Launch Issues
- Is Entrepreneurship for You?
- Traits of Successful Entrepreneurs
- Turning your Trade Skills into Competitive Advantage
Identify some of the opportunities available to small businesses - The Risk of Business Failure
Name the most common causes of small business failure. - Pros and Cons of Self Employment
Enumerate the advantages and disadvantages of self-employment - Preparing Yourself for Starting Your Trade Business
Discuss the steps in preparing for small business ownership - Creativity and Innovation in Small Business
Explain the role of innovation to small business
Skill Module #1 Planning Your Trade Business
- Building Your Business Model – Lean Canvas
- Testing the Feasibility of Your Trade Business
- Determining Your Mission, Vision, and Values
- Gaining Knowledge of Your Industry
How will I stay updated on industry trends and new technologies? (Continuing education, trade shows, associations.) - Building Strategic Partnerships
- Step-by-Step Business Plan Contents
- Building a minimal viable version (MVP) of my trade business
- Making Your Pitch
Skill Module #2 Launching Your Trade Business
- Franchising Option for Your Trade Business
- Buying an Existing Trade Business
- Starting a New Trade Business
Skill Module #3 Financing Your Trade Business
- Determining Initial Capitalization
Detailed equipment and tools
startup costs? (Create a comprehensive budget for tools, vehicles, insurance, licenses, marketing, initial supplies, etc.)
vehicle needed (Van, truck, specific shelving/racks?) - Debt Funding
- Equity Funding
- Bootstrapping Your Business
- Small Business Accounting
- Accounting Software
- Financial Statements for Small Business
- Analyzing Financial Statements with Ratio Analysis
- Managing Cash Flow
- Invoicing and Payments (Software, manual, payment gateways)
- Funding your Startup (Savings, loan, grant, investors?)
- Projected Monthly Expenses (Rent for shop if applicable, vehicle costs, insurance, marketing, supplies, utilities, etc.)
- Projected Personal Income from the Business
- Jobs and Revenue needed to Generate Monthly to Break Even
- Managing your Business Finances and Track Income/Expenses (Accounting software, spreadsheet, bookkeeper.)
- Strategy for Managing Cash Flow
- Money set aside for Taxes
Skill Module #4 Legal Issues for your Trade Business
- Forming the Right Business Entity for Your Business
sole proprietor, LLC, or another business structure - Protecting Your Intellectual Property
- Insurance Needed (e.g., general liability, workers’ compensation, commercial auto, professional indemnity)
- Sourcing Materials and Supplies (Identify suppliers, consider bulk discounts, establish accounts.)
- Managing Schedules and Appointments? (Manual, software, online booking system?)
- Depending on the trade, entrepreneurs must understand:
Licensing and certification requirements
Local building codes and inspections
Environmental rules
OSHA and safety standards
Consumer protection regulations - Specialized “Contractor Business” Training
Many states offer a required “contractor business law” or “contractor exam prep” course.
These typically teach:
Contract law
Bidding and estimating
Scheduling
Risk management
Construction/project documentation
Financial controls
Skill Module #5 Marketing Your Trade Business
- Marketing Strategies for Trade Businesses
- Understanding Your Target Markets
- Choosing Your Communication Mediums
- Creating Your Marketing Message
- Choosing and Building Your Location
- Breakeven Analysis
- Setting Price Strategy
- Getting Paid
- Creating Integrated Promotion Strategy
- Reaching Potential Customers Find out about your Services (e.g., local SEO, Google My Business, social media, flyers, local advertising, word-of-mouth, referrals, local directories)
- Pricing Strategy (Hourly rate, per project, by square foot, tiered pricing? How do I ensure profitability?)
- Building trust and credibility with new clients (Testimonials, portfolio, clear communication, guarantees, professional appearance)
- Building Brand Identity (Business name, logo, colors, professional uniform/vehicle branding.)
- Generating Leads and Convert them into Paying Customers (Initial consultations, clear proposals, follow-up.)
- Handling Customer Inquiries and Provide Estimates
- Plan for Customer Follow-up and Repeat Business
Google Business Profile setup
Online reviews & reputation management
Residential vs commercial marketing
Referral systems
Create a simple trades business website
Write marketing copy for services offered
Skill Module #6 Running Your Trade Business
- Managing Your Trade Business
- Creating a Growth Strategy
- Leading Your Trade Business
- Hiring the Right Employees
- Compensating Employees
- Employee Discipline and Termination
- Operations Management for Your Trade Business
- Scheduling Operations
- Purchasing for Your Trade Business
- Managing Inventory
- Estimating, Pricing & Job Costing
Estimate labor, materials, overhead, and profit
Develop competitive but profitable pricing
- Topics
Material takeoffs
Labor rate calculation
Overhead allocation
Profit margin vs markup
Flat-rate vs time-and-materials pricing
- Activities
Hands-on estimating project
RSMeans or Bluebeam demo
Create a bid for a small project
- Business Operations & Workflow
Scheduling + dispatch
Work orders
Inventory, tools, and equipment purchasing
Jobsite workflow: start-to-finish - Activities
Build a standard operating procedure (SOP)
Fieldwork observation (shadow a local business)
Resource Tools
Special Licensing Requirements by Trade
- Electricians
- Plumbers
- HVAC/Refrigeration
- General Contractors
- Carpentry Contractors
- Roofing Contractors
- Concrete & Masonry Contractors
- Painting Contractors
- Landscape ad Laun Care Business
- Paving and Asphalt contractors
- Welders and Metal Fabricators
- Elevator, Escalator and Lift Technicians
- Fire Safety and Alarm Installers
- Low Voltage/Cabling/Security Systems
- Pest Control Business
- Restaurants and Food Service
- Cosmetology Business
- Healthcare Business
- Custom for other Trades
Specific trade-related and business regulations for each U.S. state
- State Codes & Administrative Rules
- Secretary of State & State Business/Commerce Departments
- State Commerce / Economic Development
- State Business Resource Portals
- Small Business Administration (SBA)
- Industry-Specific Regulatory Bodies
- Uniform and Model Laws
